Land Advisors Capital is a private company committed to creating value for our clients. Our team of advisors and support represents a wealth of experience in every facet of the real estate transaction. Expand the sections next to each individual to learn more about their specific expertise.

Jeff Carlson
Managing Director


Jeff is a 30-year industry veteran, former CPA and Division President of a top ten public homebuilder. During his last year at Meritage Homes, his Division closed approximately 1,500 homes. He has deep expertise in all aspects of homebuilding; from land acquisition and development, finance, sales and marketing. As a former general contractor, Carlson started two custom homebuilding operations where he gained an appreciation for all facets of running a small business.

During the recent downturn, Carlson aligned with a hedge fund and several high net worth investors in order to target distressed real estate projects, mostly in Arizona. The group ultimately controlled nearly 2,000 single family lots and 35 partially finished homes. Carlson was responsible for all aspects of the asset management and disposition.

Carlson spent several years in the banking industry where his focus was debt restructuring and non-performing loan workouts.

A 1980 graduate of Indiana University, Carlson received his Bachelor’s degree in Accounting and continued on as a Certified Public Accountant with the firm now known as KPMG.
Lic #CBK-0927929

Mary Hurley

Mary has been synonymous with commercial real estate in Central Florida since 1993 immersed in all aspects of finance, development, leasing and management. She was honored as one of the “Top 20 Women in Florida Commercial Real Estate” by the Florida Real Estate Journal in 2006, and twice nominated for the Orlando Business Journal’s designation of “Women Who Mean Business” in 2008 and 2011.

Mary holds a Florida broker’s license with the designations of CCIM and LEED AP and is a Past President of both the CCIM Central Florida District and NAIOP Central Florida. She also served with distinction for many advisory boards and committees in the real estate industry.

Member of CREW Orlando and serves on its Programs Committee, and is a member of ULI serving as the Membership Chair of the Statewide Multi-Family Development Product Council, and as a member of the District’s Management Committee and Vice Chair of the Women’s Leadership Initiative.

Mary is a graduate of Wayne State University, with honors, and holds a Bachelor of Science degree in Business Administration.

Eli Castronova

As the former EVP, CFO and Principal at The Aspen Group in Scottsdale, Arizona, Eli secured over $500MM in debt and equity financing for a variety of development projects including 700,000 SF of Retail Space, 2,000 acres of Master Plan Community land, 1,000 plus finished lots, 550 units of Multi-Family Apartments and 150,000 SF of Office Condos. Eli brings a valuable combination of residential and commercial land transaction expertise to the firm.

A graduate of Macquarie University in Sydney, Australia, where he earned a B.A. in Accounting and Finance, Castronova brings valuable corporate and real estate financing experience from having worked in the Commercial Financing Division at Wells Fargo Bank. Eli will expand our commercial development financing capacity and enhance our existing core residential financing focus.

Greg Vogel
Chief Executive Officer

Since founding the company in 1987, Mr. Vogel has applied his unique knowledge in the areas of land economics, land use and market trends to become a trusted advisor and broker to a broad spectrum of clients including financial institutions, investors, homebuilders and master planned community developers.

As Chief Executive Officer of the Land Advisors Organization, Mr. Vogel has led the expansion of the company into 22 markets across the United States. Over the past 25 years he has been involved in hundreds of transactions including several of the highest valued land transactions in the country. He has developed an extreme level of expertise in large scale community development and the representation of large land owners in unique structured transactions.

Mr. Vogel received his B.S. in Real Estate from Arizona State University in 1985. He is a past Trustee and Governor for the Urban Land Institute (ULI), the past Chair of the ULI Community Development Council (BlueFlight) and currently sits on the ULI Foundation Board of Directors. Mr. Vogel focuses his philanthropic and civic involvement on the Arizona State University Foundation (Trustee, Board member and Operations Committee member) and Arizona State University’s Masters of Real Estate Development Advisory Board (Co-Chairman).

Waseem Hamadeh

Waseem brings over 12 years of experience from the real estate brokerage, investment, and financial industry to the Land Advisors Organization. Previous to Land Advisors, he was a Senior Analyst for Bank of America Corporation managing a portfolio of over $90MM in assets.

Waseem is involved in highly sensitive/high profile projects. He is responsible for disseminating due diligence material, valuation modeling ranging from private equity injections to master plan community’s future absorption pro-formas, managing the disposition of assets of LAO’s institutional clients throughout the national platform, and works with Land Advisors Capital on equity assignments related to homebuilder M&A and/or projects seeking funding.

Waseem holds his Masters of Real Estate Development degree, along with his Bachelors of Science in Finance, both from the W.P. Carey School of Business at Arizona State University and is currently working on his MBA from The University of Arizona.

Along with his professional endeavors, he has a passion for philanthropy. Waseem is a member of the Active 20/30 Club of Phoenix (dedicated to serving underprivileged children), Urban Land Institute’s Young Leaders Group, Phoenix Art Museum’s Men’s Art Council, and Arizona State University Real Estate Council.

Darcy Jones
Project Coordinator

Darcy is a solutions-oriented Project Coordinator offering a strong balance between business savvy and technical capabilities. She leverages expertise in software programs, project management and coordination to align day-to-day operations with business goals and client objectives. With a background of diverse administrative business experience. Her organizational skills and attention to detail contributes to the efficiency of the office functions.

Darcy started her career in the real estate industry in 1994 in Minnesota where she worked as an assistant, real estate agent and a project coordinator. Her wide-ranging experience includes managing contracts, designing marketing collateral, doing research and working with clients. She spent substantial time in numerous real estate sectors including Commercial, Residential, Retail, Facilities.

After moving to Arizona 2 years ago Darcy teamed up with Land Advisors where she handles the day-to-day management and operations for multiple projects from start to finish. She works with multiple team players while managing projects in order to guarantee successful completion of projects.

Stacy Bayless
Marketing Director

Having spent over 25 years of listening to and learning from industry leaders in creative marketing environments, Stacy adds a unique depth and breadth of understanding to all marketing efforts at Land Advisors. Stacy is an accomplished, performance-focused marketing professional in strategic planning, brand management, SEO/SEM management, marketing analysis, and communications. Armed with a proven track record for success utilizing unique and innovative marketing strategies and tactical leadership to consistently drive revenue, Stacy identifies new opportunities, while maximizing available resources.

Stacy is responsible for corporate messaging and imagery, maintaining current industry knowledge and trends, event management, communications and ultimately, the brand reputation of Land Advisors Organization, Land Advisors Resort Solutions and Land Advisors Capital.

Prior to joining the Land Advisors team, Stacy led nationally recognized top 100 advertising and PR agencies in Nevada, California and Maryland, and started her own marketing firm in Arizona ten years ago. Stacy has specialized in representing brands in the hospitality, entertainment, travel and real estate industries. A graduate of the University of Arizona, Stacy holds a degree in Communications.

Brian Rosener
Chief Operating Officer

Brian Rosener has served as President of the Land Advisors Organization since 2000. In addition to the overall strategic leadership of the company, Brian specifically oversees strategic planning, corporate finance, investor relations, operations, expansion and nationwide marketing efforts.

Brian’s extensive experience integrating strategy, people, processes, and technologies of an organization provided the foundation to successfully expand the company from one location to 12 locations in 7 states (Arizona, Florida, Idaho, Nevada, New Mexico, Texas, and Utah), significantly increasing the number of employees from 6 to 60 and increasing gross sales revenues from $71.5M to $700M.

Earlier in his career, Brian has held a wide variety of roles within real estate, financial services and consumer products. Prior to joining the Land Advisors Organization, Brian was senior manager for Anderson Consulting (currently Accenture), the world’s largest management consulting organization, responsible for sales and business development, business process design and development, training design and development, and personnel development programs for Fortune 500 clients.

A graduate of Arizona State University, Brian holds a Bachelor of Science degree in Operations Management and an MBA from the University of Arizona.

Ethan Granger
Chief Technology Officer

After joining the Land Advisors Organization 1996, Ethan began developing a custom geographic information system focused on modeling the complex variables that drive land parcel purchasing decisions. This system helped to transform the Land Advisors Organization from a small regional land brokerage firm to one with national presence. This growth has, in turn, led to an extremely sophisticated geographic database of land parcels around the country enabling the Land Advisors the ability to offer brokerage consulting in nearly any market.

Ethan’s ultimate accomplishment was to put this system into the hands of non-technical sales agents by creating an easy to use interface. Additionally, Ethan built a department to support the agents in efficiently creating custom map products for real estate transactions and clients. The Land Advisors’ IT department is continually recognized as utilizing the latest mapping technology and sets a high standard for the practical application of GIS.

Ethan still remains deeply involved in the IT operations helping to craft creative solutions, manage integration of emerging technologies and to ultimately steer the technological direction of the company. He enjoys working with the other Land Advisors sales agents to enhance their deal-making ability through geographic analysis and identify new opportunities where technology can play a vital role.

Ethan earned a Bachelor of Science degree in Geography and a Bachelor of Arts degree in Environmental Studies with an emphasis on Planning from Binghamton University. He pursued a Masters in Geography from Arizona State University. Ethan also holds a real estate license in the State of Arizona since 2003.